Search Engine Optimization & Internet Marketing Services

We customize our SEO Strategies for each client to meet their goals and objectives. Costs arel influence by the time required to market their site in the search engines. Your competition, how much marketing has already been done for the site, The site’s content and theme, Your business objectives, and of course, Your budget. all effect how much it will cost to achieve your deiired results, for this reason we don’t  display set pricing for our services  but work on a quotation system, However once you have accepted our quotation the price is set in concrete and  you will not be charged more than originally quoted providing you have not asked for extra services.
 

Keyword Research

Keywords are the key to finding your site on the  internet, incorrect keyword choice means your site appears outside it’s marketplace and will result in poor performance and sales, We perform extensive research to ensure your  keywords are targeted to your sites  business model and attracts the maximum traffic
 

Competitive Analysis

By analysing your competition we can develop strategies to put your business ahead in the marketplace and keep it there.
 

Search Engine Optimization (SEO)

There are a lot of  companies on the net that make big promises and claims when it comes to SEO, the truth is There is no  fast track with seo ,no shortcuts and definitely no way to legally get a site indexed and on page 1 of the search engines in 48 hours, for starters it may be 7 to 10 days before the first robot even hits your site and then it can take another month before the first  pages appear in the index let alone page 1. At Velocity we take the time to set your pages up properly and use our own search engine spiders to check exactly how the major search engines will respond, once we are satisfied with the results we will then submit your site to the search engines.

This process is not a once off process though SEO is ongoing and requires constant updating especially when content changes have been made or there has been a change in the algorithms used by the major search engines .

The aim of the SEO process is to list your site on page 1 of the search engines in the target audience that best suits your business in order to attract as  much traffic as possible, this is called organic traffic and is the most cost effective and efficient way to boost your sites sales performance.
 

Paid Search Marketing (PPC)

Pay-Per-Click (PPC) ads are the sponsored listing advertisements that appear at the top or on the right side of the organic search listings. Each time someone clicks on your PPC ad, you pay the search engines for that click. Our PPC Ad system can deliver that traffic from both our own search engine Easy Search Live and from our network of in house and publisher sites and at a much lower cost than using adsense or another ad system, however we will create campaigns for you on those other ad systems should you so desire.
 

Search-Friendly Web Design

Pretty sites are not always efficient sites  and  most web designers do not design with  SEO in mind, Our in house designers are also experienced seo’s so they strive to deliver a site that is both appealing to your customers and the search engines, they ensure that your site has all the correct properties to make them sticky ie: valid code structure,correct meta tagging,anchor texts,alt texts etc etc. 
 

Local Search Optimization

Because we also provide local search facilities through Easy search Live we also optimise your site to be found locally in web directories located in and around your location, we research these directories and submit your site to them ensuring people living around you get to see your business.

Social Media Optimization

Social media has emerged as a huge part of the web landscape. and we take this into consideration during our optimising processes, we can also advise you on how to market your site  on social sites without breaching their rules and how creating a presence on a social media site can enhance sales even build a workforce to deliver prospects to your site.
 

Contextual Advertising

Contextual advertisements are text ads that show up within content on targeted websites. these are Similar to PPC search ads but  these ads can be targeted either by keywords that are relevant to your ad, or by the website URL of the site displaying the ad, to kick start this process we supply your ads to our affiliate and publisher networks
 

Website Analytics

Analysing your site statistics is a must if you are to understand where and when your customers are coming from, we employ a small script on your site that gives detailed real time reporting of these visitors allowing for better targeting and  the ability to make informed decisions about site changes in order to increase performance and sales.
 

Link Building

We undertake an intensive campaign to establish quality oneway links to your web site, these will assist in obtaining and maintaining  strong positioning and ranking on the major search engines.
 

Content Development/Copywriting

We also provide  a content  authoring and copywriting service through our network site Writers Barn which has over 1000 published authors, This is an addon service and pricing is by quotation only.
 

Blog Marketing

Blogs are a vital part of any SEO campaign and through our free blogging system at My Viral Blogs we will show you how just 10 minutes a day can explode your sales and push your site to a much wider market.
 

Online Public Relations/Press Release Optimization

Through Writersbarn we also provide facilities for creating and distributing press releases notifying the web communitiy of events happening within your business, this can generate fresh leads and bring in customers that previously had not considered your existence, it can also improve communications between your company and your clients, an informed client is far more likely to  refer you to their contacts

For more information or to sign up for one of our search engine marketing packages, please contact us.